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4405 East West Highway Suite 308
Bethesda, MD 20814
USA

301-312-6803

Washington Graphic Services is a Washington DC area Graphic Design Communications Company. We specialize in the design and development of marketing materials, brochures, annual reports, logos, customized graphics, web sites and website maintenance, ecommerce solutions, custom web applications, content management websites and branding.

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Great content is a must for all websites

john mier

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Writing great content is the best way to drive customers to your website. This requires time and work - great content won’t happen by itself, and your site needs a pro content producer. Poorly written content is a path that will ultimately get you nowhere. To boost SEO rankings or gain traffic and/or leads, you need to have great content on your blog and website.

Writing original content will cause search engines to give you more exposure and higher listings, which translates to more customers. Google has made it known that they do not like, and will penalize, duplicating or “reusing” content from other sites. Google rewards sites that produce original content with higher search rankings. This is due, in part, to Google valuing active sites over inactive sites in its search results. Great content keeps users on your site longer, improves your site’s search rankings, and will ultimately result in a positive net result on your business.

To create content that works for your site, keep the following in mind:

Making great content requires skill, experience and research!

Create strong defined headlines

Include calls-to-action

Provide answers to your visitors

Create accurate, true and reliable sources

Engage your reader, make visitors want to continue reading

Include compelling visuals (photos, videos, infographics)

Update, Update, Update ... Don’t allow your site to stagnate, Create fresh new content regularly.

Call Washington Graphic Services - we create great content and offer monthly maintenance programs to keep your site fresh!