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Finally A New MacPro Arrives

john mier

The new MacBook Pro is here … finally, available for preorder at Apple.com now — and we are excited to buy it.  The best thing I can say about the New Mac Pro is simple: everything about it looks and feels so good I almost didn’t believe it.

Let’s look at the star feature: the Touch Bar. What you might not have gathered from the keynote is that it has a matte finish, which makes the buttons on it somehow feel a little more physical. It’s bright, but not so bright that it distracts — it seems to be about on par with the brightness of the backlit keyboard.

I wonder whether or not all these changing function buttons will be useful to the masses that want this computer, but they all seem to make sense to us. There’s no haptic feedback on them, unfortunately, but obviously they all worked perfectly. That included quickly applying filters in Photos and sorting emails in Mail.

You can rearranged buttons (you can find the option in a menu) and it worked, well, as Apple touts. What’s neat about dragging buttons down from the screen to the Touch Bar is that you can keep moving them with the mouse on the second screen.

The most important button when you've got music playing is the "Play/Pause" button. And when the Touch Bar is busy being used for application-specific stuff, it's stone-cold not there. But Apple added a more permanent music options button over on the right, so you can always tap it to get to your music transport controls.

One last neat thing on the Touch Bar: you can tap-and-hold on a bunch of buttons to get to functions faster. Long-press on Reply and you can slide over to Reply-All. Same for other buttons like volume control.

The TouchID feature worked well. I'm told the MacBook Pro now automatically powers on when you open it and that holding down the TouchID button will turn the computer off (the Apple rep here didn't want to show me that, though). 

Now Apple NEDS to give us a few more essential products:

Updated MacPro, New Monitors (Not these partnering with LG replacements) We need monitors up to 42”, not just 27”. There is a huge market for very large screens. These monitors need to be groundbreaking not just large with lots of pixels.

We need a wifi-router-airport extreme. Something awesome and bigger and better than anything out there. Incorporate this with the NEW Apple TV, get rid of so many devices.

Apple is the “core” is the creative-graphics-design-web industry. Apple needs to not only keep but innovate because this is the “halo-effect” strategy that keeps Apple cool.